The recent ventures add to the growing number of companies that are successfully making dairy proteins without the cows. “There’s a real commercial opportunity for doing this that perhaps wasn’t there 20 years ago,” says Mike von Massow, a professor at the University of Guelph who studies food economics. “Companies are seeing that there’s more openness on the part of consumers to consider these products,” he says.

Source: Cow-less milk: the rising tide of animal-free dairy attracts big players