Challenging cultured meat naturalness perceptions: The role of consumers’ mindset
In Study 1, we present findings illustrating that a strategy challenging the importance of naturalness is effective at increasing cultured…
Sr. Scientist – Media Development, Cultured Meat at Merck KGaA, Darmstadt, Germany
At MilliporeSigma, the Senior Scientist will develop cell culture media formulations for the expansion and differentiation of cells for the…
Cultivated Startup Omeat Launches B2B Ethical FBS Alternative
Plenty is created using regenerative plasma drawn humanely from cows that graze freely on Omeat’s carbon-negative farm. Collected weekly, the…
Are You Sceptical About Cultivated Meat? A New Study Explains The Reason Why
The research found that food technology neophobia strongly impacts consumer acceptance of cultured meat. It has negative effects on their…
Scaling cultivated pork at pace: Meatable claims alt-pork can be developed in eight days
Dutch food tech pioneer Meatable has reached an industry milestone in its history: its technology can now create cultivated pork…
Mosa Meat’s New Cell Feed Supply Chain Will Bring Cultivated Meat Prices Closer to Conventional
The announcement builds on a REACT-EU grant Mosa Meat and Nutreco received in 2021 for their collaborative Feed the Meat…
Food safety considerations and research priorities for the cultured meat and seafood industry
Cell-cultured meat and seafood offer a sustainable opportunity to meet the world’s increasing demand for protein in a climate-changed world.…
Finnish scientists create ‘sustainable’ lab-grown coffee
“It’s really coffee, because there is nothing else than coffee material in the product,” Heiko Rischer tells AFP, pointing to…
Meat no longer requires animal slaughter
It is not hard to see why investors are excited. Demand for meat and fish is soaring, particularly among the…
Cultured meat: will Europeans eat it?
Consumer acceptance will be crucial to the success of cellular agriculture. But will Europeans be willing to try and buy…