Cultivated meat has garnered significant attention as a protein source that can meet consumer needs with a reduced impact on the planet. That potential is real. Further investment, ingenuity, and commitment are likely needed to move this concept from a novel small-batch product to one of the tempting protein options on millions, if not billions, of people’s plates.

Source: Cultivated meat: Out of the lab, into the frying pan | McKinsey

Leave a Reply

Your email address will not be published. Required fields are marked *